Oriflame to Enter Wellness Sector

"Oriflame India, a wholly owned subsidiary of Oriflame, plans to venture in to the oral care and wellness sectors in early 2009.

The first product will be a toothpaste which will be launched in the first quarter of 2009. The company intends to spend one-third of the overall marketing budget on the oral care and wellness sectors.

Devapriya Khanna, national marketing manager, Oriflame India, said, "The reasons for venturing into these segments are in keeping with Oriflame's strategy of first focusing on external beauty and now on internal beauty. The overall positioning of the wellness products has two parts – one is beauty from within and second is get into your favourite dress." "

R.Nahomi Success Story

I was a simple house wife but always had a desire to achieve something big in life. Besides money, Oriflame has given me an identity and confidence. I am shining like a little star because of the great Sun, my Senior Gold Director, U.P. Chandrasekar, who motivated me all along and made me realize the importance of Oriflame Opportunity. I started implementing SARPIO in my business with the help of my leader, M. Balachandar, Gold Director (Matrix Team) from April 2007. I became a Senior Manager in July 2007 and achieved the Director title in Jan 2008. The efforts of my WINgs team leaders and members have played an important role in my success and opening of CSP at Neyveli. I would like to thank my sponsor Uma Suryapriya, my WINgs team, my family members and my special thanks for the cheerful staff of Oriflame Chennai.